Affiliate Marketing Statistics – Every Marketer Should Know Affiliate marketing has a Market value of $17 billion as of 2022 and growing rapidly Statista estimates that affiliate marketing spending in 2022 is around $8.2 billion U.S. dollar 16% of all online orders are generated through affiliate marketings. Affiliate marketing is used by 83% of marketers to raise brand recognition. Some of the top businesses in the world get 5% to 30% of their internet revenue via affiliate marketing. A whopping 94% of publications utilize numerous affiliate marketing programs. WANT TO LEARN MORE